Modern artistic processes increasingly involve active communication between the viewer and the art. Dialogue is becoming the main way of interaction between the museum and the visitor, and art mediation, as a new format of participation, contributes to the acquisition of new experience by all participants in the process.
Why should a museum conduct mediation? What role do conflicts play in it? What are the success criteria for mediation projects, how are they described and documented, and who is their main character: mediator, visitor or institution?